Simplifying Promo: Tripping Up on the Traps
As with any industry, the promotional materials industry has its fair share of traps to avoid. From aggressive online programs, to product redundancies, to discovering why one lip balm only costs $0.10 versus this other one that costs $1.35…
The challenge is that often these trappings are discovered by your client and presented to you for explanation! In this lesson, we will uncover common traps and provide insights on how you and your team can navigate the pitfalls.
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