Masterclass: AI – What It Is and How You Can Use It to Enhance Your Work

Speakers

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  Laura Craven Vice President, Marketing, Imperial Dade
  

  Laura Craven

  Vice President, Marketing, Imperial Dade

  Laura Craven is the vice president of marketing at Imperial Dade, a national distribution company headquartered in Jersey City, NJ. Her responsibilities include overseeing the marketing function including brand management, content marketing, communications, and experiential marketing events. She manages a dispersed team of marketing and design professionals across the country.

  She has been with the company for 20 years and has contributed to the organization’s tremendous growth. As a LEED AP, Laura consults on sustainability initiatives for customers and at industry events and as a GBAC Trained Technician she helps businesses create hygienic indoor environments.

  Before joining Imperial Dade in 2004, Laura was director of marketing for Network Distribution, a Chicago-based association of independent distributors. Her prior roles included project manager and purchasing agent at HAVI, a company specializing in supply chain management for leading brands.

  Laura is on the Board of Directors for the International Sanitary Supply Association and the Executive Advisory Board of the ISSA Hygieia Network an organization that focuses on advancement of women in the cleaning industry. She is a frequent guest speaker at conferences, universities, and podcasts.

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  David Brownley Marketing Vice President, GOJO
  

  David Brownley

  Marketing Vice President, GOJO
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  Caroline Bane Sr. Director, Merchandising, BradyPLUS
  

  Caroline Bane

  Sr. Director, Merchandising, BradyPLUS

  Caroline Bane is an accomplished merchandising leader with extensive experience across supply chain, procurement, and category management. Currently working as Sr. Director of Merchandising, Caroline brings a strategic and data-driven approach to product planning and category growth for can liners, towel and tissue and food service categories.

  Her career includes leadership roles such as Director of Merchandising for food service and can liners, Sr. Category Analyst, Supply Chain Analyst, Procurement Manager, and Inventory Replenishment Manager—each role deepening her expertise in delivering value across the merchandising lifecycle.